I study the web and help companies understand where the web is heading. I offer a range of services including online monitoring, PR and marketing, advising on new technologies and social media, developing online monetization strategies and advising on digital strategy.

The purpose of my work is to enable clients to extract maximum value from the online channel, ensuring they harness the power of the web for their business. If you think I can help your company, please get in touch for a conversation.

Posts Tagged ‘ppc’

Unscrupulous Google selling

02.22.09 | Author: adambaker | Posted in advertising | 4 Comments »
Tags: , , , ,

I have been alarmed in recent weeks by the rise in SME businesses telling me how they are spending their “local” advertising budgets.
One online directory has been mentioned more than once for “hoodwinking” businesses into parting with their budgets by making guarantees they simply cannot “guarantee” to deliver upon.
Who? Touch Local.
“Apparently” Touch Local is now [...]